To Heck with CrossFit and the Lot of Them!
To heck with CrossFit and all branded exercises, actually. Body Pump, Pilates… movement belongs to everyone. No, CEOs of those other brands didn’t say stupid confusing things. It’s just that these “brands” can be obstacles to getting fit.
CrossFit CEO lands in hot water after insensitive, or at least confused statement about Covid-19 and BLM. Read about it here.
Like in Branded Yoga, a Scandal will Happen Eventually
I’ve already written how yoga is a brand with dubious origins, but did not mention the brands of yoga such as Iyengar, Bikram, and Anusara. When someone is cashing in, someone is losing out—and that someone is you. Trainers have to pay money to get special certificates in such-and-such branded exercises and pass the cost on to you. Funny how two of the three brands I mentioned mostly died from abuse scandals; Yoga Dork has covered those here and here. But I digress.
I’m skeptical of gurus—and you should be too. We’re anarchists here.
There’s a joke with many variations: “Q: How do you tell when someone does CrossFit? A: They will Effing tell you.” Look, if doing a branded exercise motivates you to get out and move—then more power to you! However, let’s emphasize some important points:
The Risks Behind Branded Programs
Branded workouts often come wrapped in exclusivity: they market themselves as superior experiences that only certified instructors can provide. While having accredited trainers may seem beneficial initially, this also leads to inflated costs for consumers like yourself who are simply seeking accessible health solutions. Their job is to get you to sign-up for this program — not to program movements for you.
Moreover, focusing too heavily on trends or popular methods could lead individuals away from what truly works for their bodies—unique movements tailored specifically for them!
Embracing Movement Over Branding
Movement isn’t confined within walls marked by specific brand names; it exists freely across nature’s playgrounds—the parks we walk through daily or even our living rooms where we dance unabashedly without judgment!
Instead of relying solely on structured classes that force conformity into one-size-fits-all routines (that may not suit every body type), try exploring various forms of physical activity until something resonates deeply within YOU!
Whether it’s hiking up hillsides under open skies or practicing mindful stretching while watching clouds drift above — embrace whatever gets your heart pumping joyfully!
Finding Your Path – Let’s Talk!
If you’re looking for a Trainer or Health Coach who emphasizes fitness for health and longevity and wellness rather than Instagram-worthy poses or mind-boggling feats—you’re in the right place!
Book a 15-minute FREE Discovery Consult today using this link below—we’ll discuss personalized strategies tailored just for YOU:
Remember: You don’t need gimmicks; all it takes is authentic engagement with your own well-being! Together let’s empower each other towards healthier lives beyond labels & hype